I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here.
I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here.
Author: Jeremy Haynes | founder of Megalodon Marketing.
In a rare move, Haynes straps himself to a polygraph machine and answers unfiltered questions about revenue claims, client results, and what actually works.
Jeremy Haynes flew a polygraph examiner from Los Angeles to his office and hooked himself up to the same lie detector test used by the FBI and law enforcement. For over an hour, he answered questions from Instagram followers, Inner Circle members, and his own team while the machine tracked microscopic changes in blood pressure, sweat, and breathing patterns. The result was one of the most transparent sessions any marketing operator has put on record.
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The first question didn’t waste time: “Have you made a million dollars in a month?”
“Hell yeah,” Haynes answered. The polygraph read true.
“Have you done it more than once?” True again. Haynes confirmed he’s crossed the seven-figure monthly mark multiple times, with his highest single month hitting almost $2 million.
When asked how many people he’s helped generate over a million dollars a month, Haynes said more than 50. The machine confirmed it.
But he added a caveat: these are his numbers and experiences — not a promise about what anyone else will achieve. He noted research showing there’s a 0.1% probability that any given business will ever crack $10 million a year, let alone achieve million-dollar months. “These systems are designed to work, but they require execution. Real execution. Not half-measures.”
One question cut deeper: “Could you walk away from your business tomorrow and be financially fine for life?”
“Hell no.” True.
Haynes isn’t sitting on some massive nest egg at 32. He’s actively building, reinvesting, and scaling. “That’s the reality most people don’t talk about when they see the revenue numbers.”
The examiner asked: “Is most of the marketing coaching world a scam?”
Haynes said no. The polygraph agreed.
“I don’t think most people are scamming when they give marketing, sales, or general business advice,” he explained. “It depends on who they are, what they’ve accomplished, and how reliant they are on their coaching revenue.”
According to Haynes, the problem begins when coaching revenue eclipses the main business. That’s when operators become what he calls copycat personal brands — people who copy others instead of producing original ideas from their own experiences.
When asked if he’s ever been embarrassed to be associated with the coaching industry, Haynes paused. “Sometimes.” True.
“Mainly if I go to Brickell in Miami. I’ve been here for 13 years. It’s an incredible city, but there are certain bits and pieces of the coaching industry I don’t like to associate myself with.”
Then came the gut-punch question: “Name a marketing guru practice you find disgusting.”
“Financing.” True.
Haynes didn’t hold back. “If you do funding and you put impoverished people into debt to scale up to a large number in your coaching business or in your high-ticket product or service business in general, that’s a tough ordeal for me. Very unethical.”
He explained that Megalodon Marketing has one financing option, but they don’t actively push it. “We have a stance that you either got the cash or you don’t. A lot of people get into deep trouble when they do funding, especially at scale.”
The examiner asked a question every high-ticket operator dreads: “Has every Inner Circle member you worked with made their investment back?”
“Of course not.” True.
Haynes was blunt. “Don’t sign up thinking that you’re 100% probable to be able to get your cash back on whatever you invest. It’s a risky situation.”
He explained that while the information he provides has been validated at scale and many people have gotten tremendous results, he doesn’t do the work for people. “They’ve got to go out and do the actual work themselves. Join at your own risk. Nothing guaranteed.”
Haynes also emphasized selectivity. “Have you ever turned down a paying client because they weren’t a fit?”
“Yes.” True.
“Nothing worse than working with the wrong people. We hate the wrong money. We only want good deals. We only do deals that we actively believe in.”
They only work with people he thinks can actually get a result. “We don’t try to take cash or revenue from folks that we simply don’t actually believe are probable to get the outcomes that they desire.”
The follow-up question was pointed: “Have you ever scaled up an offer despite thinking the product or fulfillment wasn’t good?”
“No.” True.
Haynes stood firm. “I deeply believe in the people that I’ve worked with.” He acknowledged some deals have blown up after scaling, but usually due to operations issues discovered after the fact. “We do deals with people that we think are good.”
“What funnel is currently the best to run?”
“Webinars.” True.
Haynes didn’t hesitate. When asked if call funnels are dead, he said no. “Call funnels rip too. They’re just different than they were. They have to be augmented with back-end selling systems to work. Otherwise, harder. Unless you have a hot offer.”
The examiner got tactical: “Do you actually invent all your ad strategies?”
“Yes.” True.
Haynes explained he’s originated over a dozen direct response and content-first ad strategies over the years. He learned in the trenches, tested on client accounts, then documented them in SOPs and training content.
“Do your content ad strategies really work?” True.
“Do your back-end selling systems actually work?” “Hell yeah.” True.
The final question in this section: “What’s one marketing tactic you’d bet your house on right now?”
“Webinars.” True.
Haynes got specific. “I’m buying a house right now, John. It’s a lot of money coming out of pocket, a little more than a million bucks. And I’m going to invest about another 2 million bucks in cash to build some wings onto it.”
He continued: “And if I literally had to bet that same amount of cash on a single other thing, which by the way, buying a house is so dumb, but I’m going to have five kids. One of them’s coming later this year, so I figured I’d get started on it. I’d spend that same money on webinars if I could do anything else.”
The examiner shifted gears to Jeremy AI, the AI clone Haynes built of himself.
“Do you personally use Jeremy AI in your own business?” Yes. True.
“Can a business owner actually replace a 10K-a-month consultant with Jeremy AI?”
“For sure.” True.
“Is Jeremy AI worth the money it costs?”
“Yes.” True. “300 bucks a month, dude. Of course it is.”
Haynes added that they plan to improve Jeremy AI aggressively. “Are you going to improve Jeremy AI more as time goes on?” “Aggressively.” True.
They recently hired a customer success manager who documents new data and material every day. “We put it into Jeremy AI. It’s trained on it the following morning.”
He recently moved the clone to a new host, removing limitations and adding a generation function. He urged early users to try it again because they changed everything.
The stats were notable: in the first five days after moving to the new host, Jeremy AI handled over 129,000 messages across 2,200 conversations. “Those would have been conversations and messages that would have been directed towards real Jeremy, but instead they went to AI Jeremy.”
When asked if he’s scared AI will eventually replace him as a coach, Haynes said no. “I’m willfully doing it. It’s the most scalable thing. It’s digital duplication.”
The questions got personal.
“Has the money actually made you happier?”
“Hell yeah.” True.
Haynes pushed back on the tired platitude. “It’s such a silly thing when people say ‘Does money buy happiness?’ and they say no. Of course it does.”
He qualified it: “You should prioritize your relationship with God first. Money matters dictate almost every decision we make in our lives. You can still be happy without money, but money allows you to buy all kinds of cool experiences that you’d never otherwise be able to do or experience without it.”
“Have you ever cried over your business?”
“Yes.” True. “Yeah, many times.”
“What’s the most important thing about life?”
“God, family, you, money.” True.
“Do you ever feel like a fraud?”
“No.” True. “I’m the man.”
A softer question followed: “What’s one thing you wish people knew about you that they don’t?”
“I love stuff other than money, too.” True.
The integrity questions came rapid-fire.
“Have you ever bought followers?” No. True.
Haynes added context: “My competitors have though. One time I went on a private jet, and by the time I stepped off, I had like an extra 8,000 fake followers that got blasted to me.”
“Have you ever faked testimonials?” No. True.
“Have you ever lied or exaggerated about an income number online?” No. True.
“Have you ever flexed something you don’t own?” No. True.
“I hate when people do that. I think they call it larping. I do not larp.”
“Do you think you’re a scammer?” No. True.
“Have you ever scammed anyone?” No. True.
7 weeks. Real frameworks. Covering copywriting, funnels, paid ads, and conversion systems.
The final question was strategic: “Who is Jeremy’s Inner Circle not for?”
Haynes gave two answers:
“Someone who thinks it’s a lot of money.” True.
“Someone who doesn’t take aggressive action.” True.
He explained that if you’re looking at his flagship program and thinking it’s expensive, you’re not ready — not because you’re a bad person or won’t ever be ready, but because the people who get the most value are those who see it as a small investment relative to what they’re already doing. They are already generating revenue and executing; they just need systems, frameworks, and direct access to scale what’s already working.
Haynes wrapped the session with a final disclaimer: “None of what I’ve said here and discussed today, although clearly true, implies that you’re going to go out there and make more money with anything that you get from us. It comes down to you. We just give you the information, the access, the community. That’s it.”
He credited one of his Inner Circle members, for posting the original lie detector test content that inspired the idea.
Jeremy Haynes is the founder of Megalodon Marketing. He is considered one of the top digital marketers and has the results to back it up. Jeremy has consistently demonstrated his expertise whether it be through his content advertising “propaganda” strategies that are originated by him, as well as his funnel and direct response marketing strategies. He’s trusted by the biggest names in the industries his agency works in and by over 4,000+ paid students that learn how to become better digital marketers and agency owners through his education products.
Jeremy Haynes is the founder of Megalodon Marketing. He is considered one of the top digital marketers and has the results to back it up. Jeremy has consistently demonstrated his expertise whether it be through his content advertising “propaganda” strategies that are originated by him, as well as his funnel and direct response marketing strategies. He’s trusted by the biggest names in the industries his agency works in and by over 4,000+ paid students that learn how to become better digital marketers and agency owners through his education products.
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